10_16 sec gld_mla fame_IMG_9694a

Department of Trade and Industry (DTI) Secretary Gregory L. Domingo (center) and Undersecretary Ponciano C. Manalo, Jr. (left) talk to Al M. Valenciano of Balay ni Atong (right) on product quality and design. Valeciano is one of the exhibitors at the recent Manila FAME, the country’s premiere design and lifestyle event. In his booth, Valenciano displayed products made from “inabel” or hand-woven textiles from the Ilocos region and nearby provinces like Abra and Mountain Province. He is currently selling these products in the high-end markets, particularly to boutiques in the US and Europe. Through the Center for International Trade Expositions and Missions (CITEM), DTI is reviving the tradition of weaving in its endeavour dubbed as NeoTextiles Philippines. NeoTextiles intend to support and promote Philippine textile, positioning it as a commercially viable and globally competitive product that gives value to its roots while innovating tradition and embracing current trends to create versatile and modern products. Manila FAME ran from October 16 to 19, 2014 at the SMX Convention Center in Pasay City. (DTI-PRU)